In this talk at the TED conference, a inspiring gathering of leading thinkers from around the world, he argues that the key to success in this new world is to be “remarkable”.

I must point out that his use of the Japanese word “Otaku” is in common with the way Edge magazine uses it, and a bit generous. They use it to mean “enthusiast, expert, early-adopter etc.” I have it on good authority from a Japanese friend that its meaning is closer to “nerd.” The sentiment is accurate though.